Fountain Power
Boats New 2006 "Build Your Own Fountain" online configurator.
2006 was focused on providing a better solution for Customers & Dealers to design and configure online the boat of their dreams.. Using the latest in Flash technology and database
solutions Fountain Boats now provides customers access to developed online, choose the boat or boat models of interest, design and customize with available options and send to there local dealer for a quote and
availability. Webemercial Interactive has created a highly usable
and unique experience for Fountain Boats Dealers and Customers.
Malibu
Boats New 2005 Web Site has a complete new design and navigation.
2005 Web Site has focused on providing a better view of each boat model profiles and overhead views. Using the latest in Flash technology and database
solutions Malibu Boats now provides customers with "Build Your Malibu" - iSpec has been developed so that customers can go online, choose the boat or boat models of interest, design and customize with available options and send to there local dealer for a quote and
availability. Webemercial Interactive has created a highly usable
and unique experience for Malibu's Clients and Customers.
BodyConcept.com New 2006 Web Site has a complete new design and navigation.
2006 Web Site has focused on content with new features such as Product Comparision, Product Reviews, Featured Writers and Health Articles and more. BodyConcept.com has also upgraded their e-commerce shopping cart
with major improvements and added features.
The Breast Cancer Foundation of Arizona was established in 1992 to serve as a not for profit organization to benefit the common good. The Mission is to provide RESEARCH, EDUCATION AND ADVOCACY.
07
- eMarketing Intelligence Channel
Over the past two years an increasing
number of advertisers have been testing a variety of online
advertising and digital, direct-response marketing technologies.
The goal, to take advantage of the web to interact directly
with customers and prospects. Webemercial Interactive is at
the forefront of this new marketing methodology creating targeted
media and ensuring the proven results our clients have come
to expect.
eMarketing Intelligence: Marketplace IntelligenceSM
is a suite of services designed to perform ongoing analysis of your market, marketing, and fulfillment efforts in order to improve your performance and profit. Using relevant data generated by your sales, contacts, performance, Internet traffic, and more, we can streamline your operation, maximize your resources, and optimize your efforts. Specific services include the following:
Customer Performance
Understanding your customer can provide your business with enormous opportunities for growth. At Webemercial Interactive, we know how to create and use customer information to increase sales and lower costs. By understanding the relationship between customer satisfaction and buying behavior, we can strategically improve how you approach each customer at every interaction. We can help you dramatically improve acquisition, conversion, retention, and lifetime value of your customers. We do this with four key services:
Customer Profiling
Webemercial Interactive can create standard industry penetration reports for your business, illustrating total market size by two-digit SIC code and cross-tabulated by company size. These customer profiles identify strengths and weaknesses of customer by industry segment and company size.
Customer Modeling
Webemercial Interactive can develop strategic customer models incorporating company specific transaction data, margin models, customer profile/market segmentation models and competitive pressure points to identify your primary market opportunities and customers you need to avoid.
Baseline Analysis
Baseline Analysis is the foundation of customer performance and consists of five core models - RFM, New Customer Acquisition, Conversion, Retention and Frequency Velocity. These basic models identify customer purchase behaviors and create a foundation for strategic and tactical decision-making for increasing customer lifetime value.
Revenue Potential
Utilizes the metrics and information gleaned from customer profiling and baseline analysis to score, rank and predict revenue opportunity based on existing customer behavior, market opportunity and penetration indexes across prospect or customer records.
Sales Reporting
Webemercial Interactive can provide valuable information on your sales to dramatically improve the performance of your sales team. We do this by developing customized information applications to analyze critical data regarding the sales history of your markets, prospects, products, and sales reps. The data is weighted, cross-referenced and calculated to suggest the most profitable way to assign customers to sales reps, which markets to target, which products to focus on, and more. The data is then provided in management reports through a customized Intranet site. The reports include: Associate of the Month metrics, Tenure-based reports, call accounting, product sales reporting, source code, spiff, commission, call statistics, and call history. They can also include any number of customized reports.
Campaign Management
Campaign Management is a service that enables you to maximize your direct marketing effort across all direct mediums, including direct mail, e-mail and inbound calling. It gives you the ability to analyze performance, response rates and ROI. Examples of measurements from e-mail campaign might include; click thru, delivery, % delivered, % opened, revenue gained from these e-mails, etc. For direct mail we offer complete circulation management, including list acquisition and merge/purge management. We can accurately determine what demographic is responding on a current list so that you can target those types of prospects with future lists. With strategic campaign management, you can expect greater success in all your direct response efforts. We also provide subscription services enabling the customer to choose which mediums they would like to receive or not receive.
Web Analytics
Your return on e-commerce investments is more critical today than ever before. Webemercial Interactive offers extensive Web analytic capabilities with the ultimate goal of increasing both revenue and profit. By fully understanding what happens on your Web site, we help you modify, streamline and enhance your site to provide your customers a logical and effective purchase experience. In addition to measuring the Recency, Frequency and Monetary Value of web customers.
